Fisher Price - Bing Bunny the show was launching on TV and therefore a suite of toys and packaging were needed to satisfy tiny hands and tiny minds. We gave the line a look and feel fit for a bouncing Bing. It's fun spending time designing bright, colourful, kid-enchanting packaging for hours on end - for it then to just get ripped open and recycled. Alas I'll always be a Bing boy till I die.